The “Burger-to-Bitcoin” Transformation
Steak ‘n Shake has emerged as one of the most surprising success stories in Bitcoin adoption among traditional businesses. What started as a bold experiment in 2025 has evolved into a strategic overhaul that’s driving real results for the classic American burger chain. Owned by Biglari Holdings, Steak ‘n Shake launched Bitcoin payments across its U.S. locations in May 2025, primarily via the Lightning Network for fast, low-cost transactions. Nine months later, in early 2026, the company is crediting this move with dramatically boosting performance.